5 Things Most Internet Marketing Agencies Don’t Want You To Know!

How Hard Internet Marketing Really Is:

Many SEO companies make out that internet marketing is difficult, hard to understand, too complex for the normal person and will take many years to master.

The truth of the matter is, is that there are now millions, probably 10′s of millions of pages online that have been published by normal people like you, that are getting good search engine results and generating visitors, with out ever being touched by a search engine optimisation company.

In a nut shell, internet marketing can be done by any one, you simply need to know where to start, which methods are worth using and what should be avoided. Then all you need to do is take some time to learn the marketing method and apply it to your businesses website.

However the internet is constantly changing which makes staying abreast of changes a full time job hence why many business owners turn to an internet marketing service provider or SEO company.

Worthwhile Search Engine Results Can Sometimes Take Months To Achieve:
Although results can be achieved quickly using tricks to fool the search engines known as black hat techniques, worthwhile search engine positions take a while to surface.

However most agencies won’t tell you this because it’s not what businesses want to hear. To the business owner it sounds as if the agency cannot achieve what they are promising.

So let me explain, black hat methods can produce fast results that will boost your website to the top of the search engine results, unfortunately they will only stay there long enough for the agency to collect their fee then will rapidly disappear.

White hat methods are strategies applied to your website that follow the rules of the search engines. Once results are achieved using white hat methods search engine results will be far more stable and your site is less likely to be dropped by Google when the next algorithm update occurs.

SEO Can Be A Constant Battle Between You And The Search Engines!
Google and the other major search engines are constantly changing the way that they rank websites. This is because they want to deliver the perfect search result to the user.

Although this is great for the person searching, it causes big concerns for most website owners and SEO companies. A small change to the search engine algorithms could cause your website to drop 3 pages of results, especially if black hat techniques have been used.

Many internet marketing companies won’t tell you this as it highlights the fact that they are chasing the algorithm. Basically this means every time Google changes the way it evaluates a web page, the algorithm chasers start to tweak websites they control to try and manipulate the search results.

This is a big NO NO as anyone trying to manipulate the search engine results will end up pulling the site down as quickly as the next algorithm change in some cases.

However being in control of a large number of sites at once does mean that some SEO companies can test different strategies to see what generates results with the new algorithm quickly and deploy them to other websites, however those companies are always battling for them selves and their clients for the next search result which is pretty risky in my opinion.

A far better way for small business owners to achieve search engine placement is to use a mix of internet marketing strategies that benefit the website directly and enhance search engine results when combined.

You just need to be aware that good results can take a while to achieve and whilst your site is not ranking well you may not see a return on your investment.

However with search engines being responsible for delivering more leads to websites than all other types of traditional media combined the short wait is well worth it.

Some Marketing Strategies Actually Need To Be Completed By The Business Owner To Be Effective:
This is kept tightly under wraps as the marketing agencies want to be handling as much of your marketing as possible so their revenue is increased.

However certain activities such as blogging, need to be done by the business owner, as it helps the business gain creditability and start building relationships with its customers.

A blog maintained by its owner will be completely different to a blog maintained by an internet marketing agency. A business owner will be able to add their own character and sense of personality all of which help build your relationship with your reader.

The stronger the relationship you build with your customers the more likely it is that they will return to buy from you time and time again.

Building A Website Is Only The Very Start Of Marketing Online & Not An Instant Solution To Immediate Customers:
Many small business owners are lead to believe that as soon as they have a website they will have new customers knocking at their door. This is simply not true.

There are ways to quickly market your website once built such as pay per click, but simply having just a site won’t work in delivering new leads.

Many business owners spend thousands on having a site designed and built only to find that there is no money left in the budget to market the site. Don’t fall into this trap.

Always ensure you have a separate budget for marketing your website or you will be truly disappointed in what it can achieve.

Internet Marketing Service – The Best Helping Local Business Owners Get Found Online Solution

Where I live, Atlanta internet marketing is a service that is very much in demand, but only provided by a few. There are entrepreneurs all over the globe and I’m sure there aren’t more rich people than poor people, and even though there are people that make money online providing this service. This is a career that thousandths of people are missing out on, because it makes your life stress free, freedom having and low key.

Ultimately, Atlanta, Georgia is a big state with many service providers. Yes, people need things done for them, whether if it’s fixing a flat tire, getting an oil change, or even doing hair. And this might sound obvious, but local business owners need help to, but are somehow overlooked. They are not big companies, so you know they are somehow struggling to get their name out. The fact of the matter is that they do not know how to market themselves into getting customers to their business.

What kind of service helps local business owners get more customers?

Atlanta Internet marketing is the only service that helps local business owners get more customers. Think about it, what is the number one place that people look to find answers or places to shop or get help? If you answered “the internet”, then you are right on point. According to Hitwise, Google has an 84.6% share of the search engine market. Now, if this is so, why would any struggling business owner not want their business to get found online and on the first page of the Google search engine? You are right! They would love internet marketing service.

No, this is NOT seo, this is internet marketing. The experts in this field will drive traffic to any business, even without a website while positioning any business on Google’s first page. Needless to say, this is the perfect and only thing that all local business owners can and will benefit from.

You might be asking “what is the difference between both of these services?” Well, Traffic to businesses is controlled when dealing with SEO companies. Whatever an internet marketer expert does always stays and brings traffic no matter if you stop paying. They create informative documents via articles, videos, etc to drive traffic to businesses. These things lasts years on the internet will guarantee consumers to find you.

Do you see why getting internet marketing service is the best solution for local business owners. If you are a entrepreneur, take advantage of it. I sure do, and it’s worth every penny!

Internet Marketing Service – 5 Fantastic Internet Marketing Service Offerings

In the next two minutes, you’re going to learn about amazing internet marketing service offerings that were not available on a large scale even five years ago. Imagine being able to compete with the big boys on one of the most democratic playing fields ever developed – the internet! Now you can by taking advantage of these five digital marketing powerhouse services.

1. Know what your customer wants with ‘psychic’ keyword research

I know what you’re thinking; keyword research has been around as long as search engines. Well, picture knowing what your customers are searching for and which customers are ready to buy now. That’s where keyword research as an internet marketing service has evolved to. You can almost be a psychic. There are tools available, for example the MSN Adlabs Commercial Intent tool that let you target keywords relevant to people wanting to purchase your products. Additionally, there are software programs and services that let you drill down on location and other modifiers so that you can truly understand who’s looking for what. The awesome thing is that these keywords are often less expensive for PPC campaigns and less competitive for natural rankings.

2. Build client trust with powerful video

Wanna be a star? You can thanks to the proliferation of internet video sharing and the advances in video technology. It is now possible to create high quality, high definition videos that fit into nearly any marketing budget. Can you see yourself as the sought after expert in your business for your local area (and even beyond in many cases)? It is right around the corner when you incorporate video into your digital marketing strategy.

3. Become the expert using fascinating articles

This is one of the oldest internet marketing services strategies out there and it’s new again. It’s not just about the articles anymore (although there are now scores of sites that let you post your articles). You need to be using web 2.0, social bookmarking and your blogs to really create a buzz around your articles and topics. It’s best to have some articles listed on authority sites (like EzineArticles.com) to truly build your expert authority. After that, get involved with other authors, bloggers and experts to drive excitement and traffic to your articles.

4. How to get the customers you want with on-site SEO

A lot of online marketers let this one slip by because it is somewhat invisible and not sexy. Here’s the FACT: search engine optimization is the bedrock of any internet marketing service. Are you properly titling every single one of your pages? Are your page descriptions written for search engines and live reviewers? Are you taking advantage of all the little things like adding pictures, videos and graphics that include keyword rich titles, description and/or captions? Learn these little tricks of the trade and your rankings and visitors will get a huge boost.

5. Master successful social media strategies

You’ve heard all of the buzz about social media and maybe you’ve been afraid to dive in. Hear this loud and clear; take the plunge right now. There is no better way for you to create and drive activity about your brand than a strategic, coherent social media strategy. Don’t worry, a lot of the grunt work can be outsourced or automated, leaving the important part for you and your team to create in often less than an hour a day. What this internet marketing service does is create a platform (or several) where your savvy online clients and potential clients can learn about and interact with you and your brand. Social media is also a great driver of rankings and relevance, so get started today.

It’s all up to you. Are you going to take action now and jump onto this digital business wave? Don’t wait; there’s never been a better time to be at the forefront of an internet marketing service revolution!